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3:46pm on Friday, 12th April, 2024:



While avoiding the rain on Tuesday, er, I mean while considering options to improve our kitchenware on Tuesday, we went into Selfridges. It contained some interesting ideas, none of which were within my price range (or indeed my taste range), but still, worth a look.

Here are some plates and other chinaware designed to look as if they're made out of two broken ones stuck together.

You could get thirty seconds of conversation out of those at a dinner party.

I don't know what it is about shops that are named after people but don't put in an apostrophe. Harrods is the same. If they were named after more than one Selfridge or Harrod, fair enough, but they're not. Taylors of Harrogate is, so they get a pass, but Selfriges and Harrods don't.

This apostrophe-dropping practice is very widespread: we have W H Smiths, Boots, Morrisons, Currys, Halfords, Littlewoods, Jessops, ... . Of all the major retailers that immediately spring to mind, really only Sainsbury's has the apostrophe. Even banks, which you might think would want to appear more professional than mere shops, don't go with the apostrophe. Barclays, Lloyds, Coutts (which should be Coutts'). Dropping them for signage reasons is bad enough, but dropping them for the company's actual name is taking branding too far.

Maybe the idea is to get thirty seconds of conversation out of the name at dinner parties.

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